Local Business Interviews
It took this major isolation to realize how much of my business is based around meetings, events and being with my people! In an effort to create connection and help both my clients and local businesses, I decided to go Live on Instagram with a few interviews.
My goal was to pick businesses that could offer home-related tips to my clients in the form of small actionable activities. I began with my favorite house cleaner, professional organizer and gardener, and plan to share additional interviews from a financial planner, an interior designer, a home renovation specialist and a local etiquette expert!
I also have a plan to launch a video series giving shout outs to local bars and restaurants, recreating my favorite recipes to support restaurants that are closed, and highlighting those that are offering takeout.
I would say my biggest takeaway was to switch from Instagram to a recorded Zoom meeting. Instagram was prone to some technological issues, and it was very hard to save the videos. Beyond that, I highly encourage reaching out to your local friends, even if it's just as a blog post!
Here is a link to my "Safe at Home" hub on my site, where you can find recaps of all of the videos and all of the other resources I have created during this time!
Mailer of the Month
This month, I created a Raleigh Bingo game to mail to my list. If they completed it (from their car), I'd enter them to win $10 of takeout!
Podcast of the month
My podcast suggestion of the month helped me calm my fears and prepare to discuss the coming months with clients and friends. NAR Economist Lawrence Yun chats with Brian Buffini on what to expect, how this differs from 2008 and other ways to help grow your business during this unusual time.
Must-know Raleigh fact:
Got any friends or family who are beer fans? The Triangle is the place for them! We have over 50 craft breweies throughout the area and the following accolades:
- Raleigh Beer Garden: Guiness Book of World Record holder for most different beer brands on tap and variety of beer
- 6th top beer destination in the world (among Berlin, Atlanta, LA and New Orleans)
- Bond Brothers: Best New Brewery (2017, USA Today)
-Brewery Bhavana- One of the 15 most beautiful breweries/wineries/distilleries in the country (Conde Nast Traveler)